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Couldn't agree more & was waiting for some-one to squash this central trust service crap. Mary's example proves that reputation is contextual, relevant only within the community in which it's generated.

This is where peer production & web2 clash as illustrated by Marc Pincus' comments (also at the sessions) about needing to organize web2 presence under a single uber-service. Marc thinks that all the duplicated info & functionality on the web is a waste. Because he's from the web2 camp that has to build it.

From a user's perspective though, we're used to spreading our interests across multiple communities & contexts. That's how paricipating in "communities" in the real-world work - you have a different reputation at work, home, on the golf-course or in the pub - and they're seldom transferable.

As for the "attention trust" - hopefully this meme will see an end to that sham too. - give me a break - "to "pay" or "get" attention" is a VERB ... it's not a NOUN ... what I paid attention to in the past is only useful to people trying to get my attention in the future - and there are enough of those already - I don't need a service to tell me what I did pay attention to and it will never know why I did (i.e. context)!

Hi Fred,

I posted on this earlier today, disagreeing with Mary's sentiments. I think I'll go add a link to your article in there too.

http://mashable.com/2005/11/11/actually-mary-reputations-are-portable/

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