Incenting The User To Put Up A Profile Picture

I have not seen this technique before, but it sure worked with me.

I logged into a brand new web service today and this was my default profile picture.

Changing it was the first thing I did.

Very clever.

Fred Wilson is a VC and principal of Union Square Ventures. His wife is Gotham Gal and his daughters Jessica Wilson and Emily Wilson blog too.

A VC